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From footfall to economic value: Is India’s spiritual tourism economy entering a new era?

From footfall to economic value: Is India’s spiritual tourism economy entering a new era?

India has never needed to be told to travel for faith. Long before the word “tourism” existed, this was already the country’s biggest movement of people: the Kumbh, the Char Dham, the annual pull toward Varanasi, Tirupati, Shirdi. Faith-linked journeys account for around 60% of India’s domestic travel demand, while Hindu pilgrimage spending alone is estimated at roughly INR 4.74 lakh crore a...

58% Indians travel just because they want to & opting lifestyle-led travel, says Booking.com report

58% Indians travel just because they want to & opting lifestyle-led travel, says Booking.com report

A research commissioned by Booking.com in partnership with YouGov, Travel Research 2026, revealed that 58% of Indian travellers have taken a trip simply because they wanted to, while more than half (57%) logged two to three leisure trips in the past year that were not linked to any major life event, celebration or milestone; highlighting a growing shift toward more spontaneous...

99% of Indian travellers associate travel with positive emotions: Booking.com Index

99% of Indian travellers associate travel with positive emotions: Booking.com Index

Booking.com has unveiled the Travel Happiness Index, a new research report exploring the emotional, financial and social drivers of travel among travellers amid rising global uncertainty. Drawing on insights from 10,000 travellers across 10 APAC markets, including India, the inaugural index identifies what makes trips truly memorable, stress-free and worthwhile for the travellers...

Booking.com enhances its corporate travel platform with new features

Booking.com enhances its corporate travel platform with new features

Booking.com announced new enhancements to Booking.com for Business, a corporate travel platform in India designed to help startups and Small and Medium-sized Enterprises (SMEs) manage business travel more efficiently. Building on the ease, choice and flexibility of Booking.com, the platform streamlines the process of capturing GST details and seamless transmission to partners. With enhanced...

Booking.com report finds 47% believing AI is efficient at finding niche LGBTQ+ tourist friendly spots

Booking.com report finds 47% believing AI is efficient at finding niche LGBTQ+ tourist friendly spots

Booking.com released its latest Travel Proud Research Report, the company’s most expansive and cross-cutting survey to date, focused exclusively on the attitudes, actions and perceptions of LGBTQ+ travellers. With insights from 13,300 LGBTQ+ travellers across 19 countries, the research highlights the broad range of experiences across different parts of the community. A striking finding...

72% Indian travellers determined to travel more sustainably: Booking.com

72% Indian travellers determined to travel more sustainably: Booking.com

Ahead of World Environment Day on June 5, celebrated this year under the theme “Inspired by Nature. For Climate. For Our Future,” Booking.com has released its Travel and Sustainability Report 2026. According to the report Indian travellers are becoming more conscious of their impact on destinations, communities and the environment, with many actively trying to travel more responsibly...

Indian travellers fuelling demand for domestic coolcations & eastbound international shift: Booking.com

Indian travellers fuelling demand for domestic coolcations & eastbound international shift: Booking.com

Booking.com’s Travel Predictions 2026 defines this year as the “Era of You”, a sentiment reflected in the evolving way Indian travellers are approaching their summer getaways. Travellers are embracing more intentional journeys, moving away from checklist-driven itineraries to shape trips around personal preferences. This summer, travel patterns have pivoted toward domestic hotspots...

75% hoteliers expect positive business development, up from 69% in 2024: Booking.com

75% hoteliers expect positive business development, up from 69% in 2024: Booking.com

Booking.com, in partnership with Statista, released the third edition of its annual India Accommodation Barometer, offering insights from travel leaders across the country focused on current outlook, opportunities and challenges facing the industry. This year, the report highlights rising investments, hirings dynamics, technology adoption trends and demonstrates how Tier-3 cities drive growth...