Singapore records over 600,000 visitor arrivals in H1 2026
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India recorded SGD 374 million in Q1 2026, up 8% year-on-year and reportedly the highest growth among all source markets.
India continues to be an important source market for Singapore's tourism sector in the first half of 2026, with visitor arrivals crossing 600,000 between January and June, reflecting steady growth. The market also recorded SGD 374 million in Q1 2026, up 8% year-on-year and reportedly the highest growth among all source markets.
Building on this momentum, the Singapore Tourism Board (STB) is deepening its long-term growth strategy in India through strategic partnerships, new destination experiences and targeted marketing initiatives. Together, these efforts are designed to drive quality visitation, encourage repeat travel and strengthen Singapore's position as the destination of choice for both leisure and MICE travellers from India.
“India's consistent performance is particularly meaningful given the global headwinds the travel industry has had to navigate in recent times. It is a testament to the strong relationships we have built with Indian travellers, our airline partners and the travel trade over the years. As we look ahead, our focus remains on working closely with our partners to keep Singapore fresh, accessible and compelling — while continuing to drive quality travel and deepen the market's long-term potential," said Markus Tan, Regional Director (India, Middle East, South Asia & Africa), Singapore Tourism Board.
As India continues to be a key growth market, the Singapore Tourism Board (STB) is expanding collaborations across travel, aviation and business events to strengthen Singapore's appeal and drive high-quality tourism from India.
Singapore also strengthens its position as one of Asia's premier MICE destinations. Building on the hosting of over 6,000 Sun Pharma delegates last year, said to be one of the largest Indian corporate incentive movements on record, STB is reportedly seeing sustained momentum across the corporate travel segment. Recent group movements include Google India, ICICI Lombard and Arvind Limited, with a pipeline of further movements expected through the remainder of the year from the BSFI, Pharmaceutical, IT & Tech, FMCG, Automotive and Manufacturing industries.
Singapore is said to be further cementing its position as a leading regional cruise hub. Since its maiden voyage in March 2026, the year-round deployment of Disney Adventure is broadening Singapore's appeal beyond traditional family holidays, opening up new opportunities across milestone celebrations, multigenerational travel and corporate incentive groups.
Singapore continues to expand its tourism landscape with compelling new experiences that give travellers fresh reasons to return. Complementing these offerings is a year-round calendar of world-class events spanning sports, entertainment, culture and lifestyle. Alongside its focus on families, STB is deepening its engagement with Millennials and Gen Z, who increasingly seek culturally relevant, entertainment-led travel experiences.
Following its first edition, Friends of Singapore 2.0 will evolve into an always-on digital initiative, partnering with influencers to regularly spotlight Singapore's new and evolving experiences for Indian consumers, keeping the destination top-of-mind year-round.
