Expedia Travel Agent Affiliate Program (TAAP) has launched new capabilities that aim to help travel advisors and agencies streamline back-office operations, reduce manual work, and scale their businesses more effectively. The back-office API and a new feature that lets advisors add their own internal reference codes to bookings, aims to help agencies to streamline operations like...

SaffronStays, India’s managed private villa brand with over 480 homes across 80-plus destinations, launched its official consumer app on the App Store and Google Play, opening to every guest for the first time. The launch is a deliberate bet on the part of the business growing fastest: the families who come back...

Juniper Group, an operating group of Vela Software and part of Constellation Software Inc., has announced the completion of its acquisition of Deem, a corporate travel management and booking platform that provides booking, procurement, and trip management solutions for corporations and travel management companies worldwide, from Travelport....

TravClan, has been appointed as the Preferred Sales Agent (PSA) for StarDream Cruises in India. The partnership aims to strengthen and modernise cruise distribution across the Indian travel trade ecosystem by making cruise products more accessible, scalable, and easier to sell for travel agents across the country.

This was discussed during a panel discussion titled ‘Agency led growth- Mastering the “Digi” shift’ during SATTE Conference 2026, where the discussion was steered by Sandeep Dwivedi, Managing Director, Amadeus South Asia‏.

What was once positioned as a future-facing innovation is now deeply embedded in the industry’s operating core, influencing everything from when and where people travel to how companies’ price, personalise and service journeys at scale. At SATTE 2026, this shift came into sharp focus, with industry leaders underscoring that AI is not just enhancing decision-making, it is fundamentally rewiring it.

As announced at the recent Agoda Media roundtable, Booking Holdings will soon be unifying Agoda, Booking.com & Priceline B2B arms, aiming at simplifying engagement for global partners and enhancing innovation capabilities. Agoda senior officials also shared some interesting data around the APAC region highlighting a growth of about 9% CAGR (2025–2027), far outpacing other regions.

AbhiBus aims to strengthen passenger safety, improve operational visibility, and enhance driver accountability using Fleetx’s AI-powered technology. The integration enables end-to-end visibility with multi-camera monitoring, 24x7 recording, and live streaming - even when buses are stationary. AI-driven alerts help detect risks such as driver fatigue, distraction, and unsafe driving, allowing...

Niral Ramani, Country Head – India, outlines how the company is doubling down on AI-led innovation, integrated platforms and ecosystem partnerships to unlock growth for hotels and accommodation providers in 2026 and beyond, keeping a keen eye on 35% growth ahead.

Visit Hungary has expanded its relationship with Amadeus to incorporate travel agencies into its targeted digital campaigns. Through this collaboration, Visit Hungary has increased awareness and bookings to the destination among travel agencies, helping drive year-round demand, delivering a 20% increase in bookings made via travel sellers year over year...