PATA projects international visitor arrivals to reach 714.9 mn across APAC in 2026
The Pacific Asia Travel Association (PATA), in collaboration with the Research Centre for Digital Transformation of Tourism (RCDTT) at the School of Hotel and Tourism Management of The Hong Kong Polytechnic University (PolyU), has released the PATA Asia Pacific Visitor Forecasts 2026-2028: Mid-Year Update, highlighting the destinations and source markets expected to drive the next phase of...
PATA Youth Symposium concludes in Korea to empower the next generation of tourism leaders
The first PATA Youth Symposium of the year was organised at Lahan Hotel, Pohang, Korea (ROK), on May 11, 2026. The event held on the first day of the PATA Annual Summit 2026 welcomed students, young professionals, and tourism industry leaders. It was supported by Gyeongsangbuk-do Culture and Tourism Organization (GCTO), Pohang City, and PATA Thailand Chapter...
PATA launches micro-credential programme to empower tourism professionals with industry-relevant skills
The Pacific Asia Travel Association (PATA) officially launched the PATA Micro-credential Programme, a new global learning initiative that aims to empower tourism professionals in the Asia Pacific with practical, industry-driven skills at PATA Annual Summit 2026 (PAS 2026). The programme consists of short courses developed by two of PATA members, namely EarthCheck and The Sigmund Project...
‘Mega’ India’s tourism growth playbook, data-driven roadmap decoded at PATA PowerHouse 2026
The forum, organised in New Delhi, featured in-depth discussions that helped states and the industry stakeholders understand global best practices and re-examine their own strategies with a fresh, forward-looking perspective.
