Aiming to transform the air travel experience in India, Vistara unveiled its unique product and service elements that will fulfill its core brand promise. The full service carrier will take off on January 9, 2015 with Delhi-Mumbai, Delhi-Ahmedabad and Ahmedabad-Mumbai as its initial routes. Vistara also unveiled its tagline ‘Fly the new Feeling’, encouraging its potential customers to explore the product and feel the difference.
“Today we unveiled our long-awaited product and service elements that are a manifestation of our brand promise of delivering a seamless and personalized travel experience…We thank everyone – our partners and well-wishers for supporting us in our journey so far. Let’s begin the New Year with a new airline and a new flying experience. We look forward to seeing you onboard soon,” Phee Teik Yeoh, Chief Executive Officer, Vistara, said.
Giam Ming Toh, Chief Commercial Officer, Vistara, said, “We have all been waiting a long time for this. Today we share with you details about our carefully conceived product and services, specially designed to ensure a joyful and seamless travel experience. Within three weeks, our first flight will take off and we hope to give our customers a memorable experience through the blending of our innovative spirit with traditional Indian hospitality”
Vistara is also working on interline sales agreements and other partnerships with a few major international airlines including Singapore Airlines and SilkAir. These partnerships will give customers of our partner airlines easier access to sectors serviced by Vistara.
