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Visa reimagines Visa Infinite as a three-tier premium suite

Anchored in a three-tier card suite, the expanded portfolio includes Visa Infinite, along with the newly launched Visa Infinite Privilege and Visa Infinite Private.

Visa unveiled a refreshed Visa Infinite in India, evolving the proposition from a single premium card tier, aiming to be a more flexible and adaptive offering designed around how affluent consumers live, spend and travel today. The evolution is said to be grounded in deep insights into how premium lifestyles have moved beyond ownership to access, convenience and curated experiences.

Anchored in a three-tier card suite, the expanded portfolio includes Visa Infinite, along with the newly launched Visa Infinite Privilege and Visa Infinite Private, each said to be personalised privileges designed as per the lifestyle journeys of India’s different affluent consumers.

"Visa has long played a defining role in shaping the world of premium payments and affluent lifestyles, connecting consumers to experiences, privileges, and unparalleled acceptance across the globe," said Rishi Chhabra, Country Manager, India, Visa. "The refreshed Visa Infinite portfolio builds on this leadership and has been shaped by a clear understanding of India's affluent consumers - their global identity, need for hyper-personalisation and customised offerings, and expectations of premium propositions that are intuitive, relevant, and connected to their lives. With Visa Infinite, Visa Infinite Privilege, and Visa Infinite Private, we are introducing a more refined and layered approach to the premium card experience in India. By combining elevated lifestyle benefits, seamless travel experiences, bespoke concierge services tailored to this discerning customer profile, and the strength of Visa's partner ecosystem, the portfolio is designed to deliver meaningful value across the diverse expressions of affluence."


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