Festivals are increasingly shaping travel decisions among Indians, with regional celebrations emerging as key holiday travel drivers. Thomas Cook (India) Limited and its Group Company SOTC Travel are witnessing travellers increasingly aligning their holidays with Onam in Kerala, Pongal in Tamil Nadu, Ganesh Chaturthi in Maharashtra, Navratri in Gujarat, Durga Puja in Eastern India, Mysore...

Dubai, Singapore, and Rajasthan lead festive getaways as Indians embrace short-haul escapes and curated experiences. “Smart Luxury” Experiences on the Rise, average spend reaches INR 95,000 for short-haul international trips and INR 45,000 for domestic. Tier-2 and 3 cities contributing 6–8 % YoY Growth in Festive Travel. More insights from the report below: