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Agoda highlights the rise of the perpetual traveller; 73% Asian Gen Zs plans up to 6 trips in 2026

Agoda highlights the rise of the perpetual traveller; 73% Asian Gen Zs plans up to 6 trips in 2026

The hospitality industry can capitalize on rising frequency, secondary city growth, and deep localisation in 2026 Digital travel platform Agoda highlights that the combination of a rising middle class and changing travel habits across Asia is creating new revenue opportunities for the travel and hospitality industry, among other trends. Drawing on recent industry indicators and search trends...