Series by Marriott opens 50 hotels in India; reaches 75 signed properties
The Fern Vishranta Resort Kamrej-Surat, Series by Marriott
The new properties bring over 3,556 rooms into Marriott’s portfolio in India. The brand’s portfolio spans 43 cities in country across Tier 1, 2 and 3 markets.
Marriott International, Inc. announced landmark dual milestones for The Fern Hotels & Resorts, Series by Marriott in India - 75 hotels have now been signed under the brand’s founding collaboration with Concept Hospitality Private Limited (CHPL), while 50 of those properties are already open and welcoming guests - bringing over 3,556 rooms into Marriott’s portfolio in India. Accomplished in under six months since the brand’s debut in November 2025, this pace of growth stands as one of the most compelling chapters in Marriott’s regional expansion story and firmly establishes India as the defining foundation for Series by Marriott’s global growth.
“When we launched Series by Marriott in India last November, we spoke of a brand designed to scale with both speed and purpose,” said Kiran Andicot, Senior Vice President, South Asia, Marriott International. “Reaching 75 signings, with 50 open and operating hotels across the country, in under six months is a validation of that vision. India is not simply a launchpad for this brand; it is proof of concept. As we expand our footprint, we remain focused on delivering consistent, quality experiences for guests, while offering owners an efficient, conversion-friendly model, backed by the strength of Marriott Bonvoy and our distribution ecosystem”
Together, the resulting Series by Marriott portfolio spans 43 cities in India across Tier 1, 2 and 3 markets, reflecting both depth of presence and strong geographic balance across the country.
“Reaching 75 signed hotels is a milestone we are genuinely proud of, but the more meaningful story is the hotels that are already open - already welcoming guests, earning loyalty, and delivering on the promise we made when this association began,” said Suhail Kannampilly, Managing Director, Concept Hospitality. “The alignment between The Fern’s heritage of thoughtful, regionally rooted hospitality and Marriott International’s global standards and distribution has resonated powerfully with owners and travelers alike. Between our commitment to sustainable hospitality, the industry’s growing appetite for quality development, and Marriott’s unmatched systems and loyalty reach, we are tracking well ahead of our plans - and we are only just beginning.”
Series by Marriott is a regionally created globally connected, collection brand that brings together locally recognized hotel groups under the trusted umbrella of Marriott Bonvoy. Designed for the ‘global domestic’ traveler - guests who seek the comfort and reliability of a world-class brand alongside genuine, place-specific experiences - the brand is defined by the well-executed fundamentals that matter most: comfortable rooms, reliable service, dependable Wi-Fi, and a sense of arrival that feels unmistakably local.
The brand now holds a presence in key cities, tier two markets as well as popular resort destinations with openings such as The Fern Mumbai, Goregaon, Series by Marriott; The Fern Jaipur, Series by Marriott; The Fern Habitat Goa, Candolim, Series by Marriott; Rakabi The Fern Igatpuri, Series by Marriott and The Fern Residency Bengaluru, Seshadripuram, Series by Marriott, to name a few.
Guests at The Fern Hotels & Resorts, Series by Marriott can expect a thoughtfully curated set of signature experiences, including Grab & Go Breakfast, a packed breakfast box available for guests with early-morning departures; Single Lady Traveller Recognition, a curated suite of amenities placed in-room prior to arrival, designed to make solo female guests feel seen, safe, and specially welcomed; Evening Delight; and soaked almonds and raisins with cumin-infused water placed bedside each evening. All properties under The Fern Hotels & Resorts, Series by Marriott, participate in Marriott Bonvoy.
