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HKTB launches “Hong Kong Summer Fun” campaign to boost tourism

HKTB launches “Hong Kong Summer Fun” campaign to boost tourism

The Hong Kong Tourism Board (HKTB) has rolled out its new “Hong Kong Summer Fun” promotion, an integrated campaign designed specifically to maximise sales opportunities for the international travel trade during the peak summer season. The core objectives of the campaign are to attract high-value overnight visitors and significantly boost cross-sector consumption...

EU tourism records surge of 3.4% YoY overnight stays in Q1 2026

EU tourism records surge of 3.4% YoY overnight stays in Q1 2026

The European Union’s tourism sector recorded 471.1 million overnight stays in tourist accommodation in Q1 2026, a 3.4% year on year increase compared to the same period in 2025. The growth is primarily fuelled by strong foreign visitor numbers and demonstrates a strong robust performance in the first quarter of 2026. Monthly growth was consistent, with March achieving the highest...

Sri Lanka Convention Bureau concludes multicity MICE roadshows

Sri Lanka Convention Bureau concludes multicity MICE roadshows

The Sri Lanka Convention Bureau, functioning under the Ministry of Foreign Affairs, Foreign Employment and Tourism, organised three MICE (Meetings, Incentives, Conferences, and Exhibitions) Roadshows and Evening Networking Sessions in Ahmedabad, Kolkata, and Chennai during the last week of May 2026. This initiative forms part of a focused effort to strengthen Sri Lanka’s position as a...

Western Australia strengthens Aboriginal tourism with Jina Plan

Western Australia strengthens Aboriginal tourism with Jina Plan

Western Australia's Aboriginal tourism sector is entering a new phase, with the official launch of the Cook Labor Government’s next Jina Plan to strengthen Aboriginal-led visitor offerings across the State. Western Australian Aboriginal Tourism Action Plan 2026-2030 outlines the Cook Labor Government’s framework to grow Aboriginal tourism businesses, support jobs and strengthen Aboriginal...

TAT partners with Dida to drive Trusted Thailand campaign growth in China

TAT partners with Dida to drive Trusted Thailand campaign growth in China

According to online reports, the Tourism Authority of Thailand (TAT) has entered into a strategic partnership with global travel distribution platform Dida to strengthen Thailand’s tourism promotion efforts in the Chinese market. The collaboration was formalised through the signing of a Letter of Intent (LOI), under which Dida has been designated as the lead digital distribution partner...

Central & South America’s tourism GDP to grow by  4.1% in 2026: WTTC

Central & South America’s tourism GDP to grow by 4.1% in 2026: WTTC

WTTC’s latest Economic Impact Research (EIR) forecasts Travel & Tourism GDP across Central and South America will grow 4.1% in 2026, ahead of the global average of 3.2%. International visitor spending across the region is projected to increase 7.8%, more than double the global growth rate of 3.7%.   Globally, WTTC data forecasts Travel & Tourism will contribute USD 12 trillion to the...