Budget hotel aggregator Deyor Rooms has forayed into unexplored category of campsites and has launched Deyor Camps. The company curates and brands selected camp sites into Deyor Camps after quality checks and SoP implementation. Currently, it is working with more than 25 camp sites across the country to standardise its offerings and sell the branded camps to a wider market.
During its pilot run in last 3 months, Deyor has delivered 4000 happy camp nights to range of backpackers, families, corporates and start-ups. “While marketing Deyor Rooms offerings, we realised that a major chunk of our travellers are very keen to break from the regular, routine travel destinations and chase for the ever so elusive ‘Peace and Quiet’. Places so remote that nature itself challenges the everyday commotion of city hum-drums to disturb your ‘Me Time’. Though this might sound good, it comes with its own fair share of problems, like ‘How do we get there?’, ‘where do we eat?’ & most frequently ‘where do we go attend to natures call??’ Our efforts to revolutionise camping are based on these questions,” informs Chirag Gupta, Co-founder, Deyor Rooms.
Deyor Camps has entered the market through campsites and respective market leaders at Rishikesh, Nainital, Kufri, Mcleodganj, Dharamsala and can soon be seen in various untapped markets of Rajasthan, Maharashtra, MP, Tamil Nadu, Andhra and Karnataka.
