Club Med names Michelle Davies as General Manager of Singapore, Malaysia & Emerging Markets
Michelle Davies
In the role, she will lead Club Med’s Southeast Asia (SEA) markets, bringing together Singapore, Malaysia and Emerging Markets in South Asia, and succeeds Olivier Monceau.
Club Med, the premium all-inclusive holidays for over 75 years, has appointed Michelle Davies as General Manager of Club Med Singapore and Malaysia. In the role, she will lead Club Med’s Southeast Asia (SEA) markets, bringing together Singapore, Malaysia and Emerging Markets in South Asia, and succeeds Olivier Monceau.
With more than 15 years of experience across the hospitality and travel industry, Davies has spent the past six years at the helm of Club Med’s Pacific market, guiding the business through its recovery from the COVID-19 pandemic and helping it become one of Club Med’s top five markets globally. Under her leadership, the Pacific team delivered record-breaking performance, particularly across the brand’s ski portfolio, driven by a strong focus on growing both direct and travel agent channels. The team was also named Most Popular Accommodation Group at the National Travel Industry Awards for three consecutive years. In 2025, Davies expanded her remit to include Club Med’s new emerging SEAP markets.
Having built her career across the United Kingdom and Australia, Davies brings an international perspective and a track record of leading diverse, multicultural teams to two of Club Med’s most dynamic markets in Asia. Her focus will be on strengthening Club Med’s position as the preferred premium all-inclusive brand for families and couples in Singapore and Malaysia, and on growing both direct and travel agent channels, bringing best practice from the Pacific and emerging markets to the region.
Davies hands over the Pacific to Marc Letourneau, who succeeds her as General Manager of Club Med Pacific, and the two will continue to collaborate closely on Club Med’s travel trade approach across their respective markets. In her expanded role, she will also work alongside Rachael Harding, CEO of Club Med SEAP, and Sebastian Favre, VP DCP SEAP, to drive Club Med’s growth across the region.
Davies said, “My priorities for 2027 are clear. Club Med Borneo opens its doors this month, and 2027 will be its first full year welcoming guests to a brand-new destination in Sabah. At the same time, Club Med Cherating, which began its renovation on October 11, is undergoing a complete transformation that will reimagine the resort for a new generation of guests. Across both markets, we will keep building on the momentum of our mountain leadership in Japan & beyond, and on the new lifestyle positioning of our sun resorts, as we strive to become the number one choice for premium family sun holidays.”
“Beyond 2027, the broader vision for this incredible region is ambitious. Over the next decade, we aim to establish Singapore as one of Club Med’s top 10 markets globally with growth expected to exceed 80%. Malaysia is also set to enter its next chapter of growth. We have a unique opportunity to accelerate domestic and regional short-haul travel through the launch of Club Med Borneo and the revitalisation of Club Med Cherating as well as leverage our new development of resorts across Thailand, Japan and Indonesia. Our ambition is to grow our customer base by firmly establishing Club Med as the leading family holiday expert for premium all-inclusive snow and sun experiences, setting the benchmark for unforgettable holidays across our SEA markets,” she added
Olivier Monceau has led Club Med Singapore and Malaysia since 2022. During his tenure, he consolidated the business’s strategy across both markets and diversified Club Med’s resort offering in Malaysia, laying the groundwork for Club Med Borneo, which has achieved strong commercial success ahead of its opening this month, and setting in motion the complete revamp of Club Med Cherating. He also built on the success of Club Med’s Japan snow resorts among Singaporean and Malaysian travellers and led the revamp of the brand’s entire sun portfolio, consolidating the offering and kickstarting its new lifestyle positioning.
