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Revitalising “Brand India”

Revitalising “Brand India”

Brand India, once synonymous with the iconic "Incredible India" campaign, has somewhere lost its voice in a marketplace that no longer responds to traditional tourism marketing. As promotional budgets continue to shrink and visibility on global platforms blurs, India needs to transform its approach or risk becoming invisible in the world's most competitive tourism landscape.

India’s ports, policies & partnerships under spotlight at IMW’s Cruise Tourism Session in Mumbai

India’s ports, policies & partnerships under spotlight at IMW’s Cruise Tourism Session in Mumbai

The Cruise & Passenger Economy Forum, convened on the sidelines of India Maritime Week 2025 on October 28, 2025 at the Bombay Exhibition Centre, spotlighted India’s growing prominence in global cruise tourism and its potential to become a leading hub in Asia. The session was organised by Mumbai Port Authority under the aegis of the Ministry of Ports, Shipping and Waterways, Government of India..