AccorHotels has joined forces with LinkedIn, one of the world’s largest professional networks, to enrich its mobile app with a new service for travellers. All AccorHotels guests can use this new feature, Business Check powered by LinkedIn, to create and facilitate business opportunities. By allowing travellers to identify people in their professional network who are based in the city they are in and suggesting relevant profiles to connect with, this new feature enables professionals to stay connected on the move.
Romain Roulleau, Senior Vice President for e-commerce and digital services, AccorHotels said, “This partnership between AccorHotels and LinkedIn is a world first in the hospitality industry. It will enrich the services we already offer on our mobile app which is used before, during and after the stay, notably by business travellers, who represent 60 per cent of the app’s users. This new feature creates business opportunities, and our app will therefore facilitate and foster seamless, instinctive business travel sharing, thus generating guest engagement and visibility for our hotels.”
With Business Check powered by LinkedIn now available on the AccorHotels app, mobile and tablet users with bookings in an AccorHotels establishment can connect to their LinkedIn account and share their next business trip destination with their network in one click. The can also find out which of their LinkedIn contacts reside in the city they are staying in again, see them again or get to know them better and contact them directly using either a personal email or Inmail. Users can develop their network through Business Check powered by LinkedIn’s suggested list of relevant profiles residing in their travel destination.
Joshua Graff, Vice President, marketing solutions EMEA, LinkedIn said, “There are over 26 million business travellers on LinkedIn and by partnering with one of the world’s leading travel groups, these professionals can now be even more informed, connected and productive while on the go. We all like to get the most out of our business trips abroad and this new feature will make it even easier to connect with clients, prospects, suppliers and colleagues old and new.”
