STAAH deepens travel trade engagement in Varanasi

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Hosted 35 leading hotels from the region, allowing them to explore potential collaborations.

STAAH recently hosted its first networking dinner in Varanasi that was said to be attended by 35 leading hotels of the region. The event was organised to provide a platform to the community of hoteliers from the city to discuss latest industry trends, share best practices, explore potential collaborations and exchange insights on optimising online distribution, revenue management, and enhancing guest experiences.

Among the key hotel representatives who attended the gala dinner were The Clarks, Hotel, The Mudra, Palace on Ganges, Dolphin Grand/Dolphin International, Kashi Anandam – Signature Collection by Eight Continents, and Rana Mahal. The STAAH team was led by Shoaib Ali, Purvi Ramani (Business Head), Manish Pant (Business Development Executive), and Pooja Chanda (Partner Services).

At recent large-scale events in Delhi and Mumbai, STAAH partnered with The Clarks Hotels and Resorts and Sayaji Hotels, further expanding its global reach as a representative of New Zealand’s technology-driven service industry and reinforcing its capability to support large-scale hospitality businesses worldwide.

“As a destination, hoteliers have a huge potential to tap into the market and this is where STAAH can step in with its stack of tech solutions. We are here to connect with our partners and explore new ways to maximise guest experiences while enabling hoteliers to optimise their revenues. The turnout has been fantastic!” said Shoaib Ali, National Sales Head India.

The evening concluded with a session that is reported to see hoteliers engage one-on-one with STAAH representatives, as they discussed customised solutions for their properties. STAAH has held similar networking events in other key markets like Bhopal, Dehradun and Puri.