Unveils FRIENDS OF SINGAPORE – a platform launched to offer Indian content creators with Singapore’s unique perspective through the destination’s hidden gem experiences.
With 2025 marking 60 years of bilateral relations between India and Singapore, Singapore Tourism Board (STB) announces a calendar of experiences, entertainment, and offers for Indian consumers, celebrating this enduring friendship.
Travel enthusiasts can expect a year-long surge of wanderlust with FRIENDS OF SINGAPORE, a platform launched to offer Indian content creators with Singapore’s unique perspective through the destination’s hidden gem experiences. Later in the year, one can indulge in Singapore programming at Subko – Specialty Coffee Roasters, Bakehouse and Fine Cacao, celebrating the rich resonances between India and Singapore through the medium of food and design.
Indian visitors in Singapore can also look forward to a suite of privileges and deals under the JUST BETWEEN US FRIENDS consumer campaigns. From January to December 2025, travellers from India visiting CapitaLand Malls, Changi Airport Group, ION Orchard, Jewel Changi Airport, Paragon and Mustafa will enjoy deals by these retail institutions in Singapore to celebrate this milestone year. In addition, 12 participating leading travel agents across India, Air India, IndiGO and Singapore Airlines will be running exciting campaigns to encourage travelling to Singapore in 2025.
Cheong Ming Foong, Consul-General for the Consulate-General of the Republic of Singapore High Commission in Mumbai, on the occasion, said, “As we celebrate 60 years of friendship between India and Singapore, it is truly heartwarming to reflect on the ever-strengthening bonds that have flourished between our nations. This milestone offers a wonderful opportunity to honour the deep cultural connections and common experiences that we have built throughout our shared histories, and that will continue to draw our peoples ever closer together in the years to come.”
Markus Tan, Regional Director, India, Middle East, South Asia & Africa, STB, said, “One of the most rewarding aspects of Singapore being a much-loved destination for Indian travellers, is witnessing the plentiful affinities shared by our two nations. This year, we warmly invite our friends in India to join us in exciting experiences and exclusive offers that celebrate these connections. We look forward to inspiring a renewed discovery of Singapore, ushering in the next decade of rewarding friendship between our countries.”
Singapore celebrates 60 years with India, unveils new experiences
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