Sabi Sabi Collection appoints Ace Connect to boost presence in India

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L-R: Jacques Smit, Marketing Director of Sabi Sabi Collection; Alpa Jani, Founder, Ace Connect

The partnership marks a new chapter in Sabi Sabi Collection’s strategy, strengthening its position as one of South Africa’s premier luxury experiences.

Sabi Sabi Collection announces the appointment of Ace Connect, led by Alpa Jani, to represent in the Indian market. This partnership reinforces Sabi Sabi’s commitment to expanding its presence in one of the world’s most dynamic and rapidly growing luxury travel markets.

“We have always considered India of vital importance in our global strategy”, said Jacques Smit, Marketing Director of Sabi Sabi Collection. “With the appointment of Ace Connect, we aim to strengthen our relationships and enhance our brand in this exciting country. India has immense potential for exponential growth and this collaboration aligns perfectly with our future vision”.

Jani adds, “At Ace Connect, our passion for excellence fuels every collaboration. We are dedicated to giving our partners the desired business reach. Sabi Sabi Collection aligns perfectly with the evolving tastes of the Indian market, offering immense potential for growth and success on both sides.” 

The partnership marks a new chapter in Sabi Sabi Collection’s strategy, sustaining its position as one of South Africa’s premier luxury experiences.