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HomeNewsTechnologyAvis partners with Mahindra Racing for 5th ABB FIA Formula E Championship

Avis partners with Mahindra Racing for 5th ABB FIA Formula E Championship

Avis Car Rental and multiple Formula E race winners Mahindra Racing will be partnering for the fifth consecutive season of the global all-electric street racing series.

The long-term partnership between Avis and Mahindra Racing, one of ten founding teams of the ABB FIA Formula E Championship, has been established since the inaugural 2014/15 season and continues to go from strength to strength. As one of the world’s best-known mobility brands, with approximately 5,500 vehicle rental locations in nearly 170 countries, Avis brings its global reach to the partnership with Mahindra Racing. Supporting the ethos of the Formula E team, Avis has a long history of innovation in the mobility sector and is one of the world’s top brands for customer loyalty.

Mark Servodidio, President, International, Avis said, “We are very excited to announce the extension of our partnership with Mahindra Racing ahead of the 2018/19 ABB FIA Formula E season. Avis has been part of the Mahindra Racing and Formula E story since its inauguration five years ago, and our synergies continue to strengthen. As Formula E continues to reinvent racing, we too continue our path in reinventing rental. Mahindra Racing is at the forefront of innovation and the development of electric car technology, we are thrilled to continue our partnership with the team for a fifth year.”

The partnership will see Avis provide on-the-ground vehicle support to Mahindra Racing as well as a special service for its VIPs.

Meanwhile, race-goers in need of a car for the race weekend will be able to hire a car from an Avis location close to the race circuit or use the Avis Chauffer Service to arrive in style. The service will be available at the following season 5 races: Saudi Arabia; Hong Kong and China; Marrakesh; Rome; Paris; Monaco; Berlin; Bern, and New York city.

Dilbagh Gill, Mahindra Racing Team Principal said, “Mahindra Racing is thrilled to continue its partnership with Avis. The introduction of advanced technologies and innovation with the new Gen2 cars will make Season 5 of the ABB FIA Formula E Championship very exciting and, with continued support from Avis, we can reach new fans worldwide. Mahindra Racing has high expectations for Season 5 and we’re looking forward to electrifying the track at race weekend.”

The opening race kicks off in Ad Diriyah, Saudi Arabia, on 15 December 2018 and then travels to Marrakech before heading to Santiago, Chile and Mexico City in February 2019. From there the team will head to Asia and Europe ahead of the penultimate and final race of the 2018/19 season in New York in July 2019.

Throughout the race season Avis will be providing updates from Mahindra Racing, as the team travels around the world, including behind the scenes content and unique competitions for the chance to win race tickets and more.

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