Indians are displaying a strong appetite for holidays with 89 per cent respondents showing keen interest to resume travel. 71 per cent respondents stated that they need human interface for guidance/reassurance and preferred to visit a physical outlet while planning their holidays in COVID era (Thomas Cook India & SOTC Travel Second Holiday Readiness Report (December 2020). As Indians demand a higher level of reassurance and human interaction, SOTC Travel Limited has announced physical roadshows of 2021 – SOTC Holiday Bazaar to guide and assist customers in their holiday planning.
These one-day roadshows are scheduled to take place across six major cities of India – Mumbai, Delhi, Bangalore, Kolkata, Ahmedabad and Lucknow, on Sunday January 31, 2021 – from 10 am-6 pm and offer the best holiday deals. SOTC’s Holiday Experts will be present to guide and assist customers with important elements, including health and safety protocols – aimed to re-instill confidence in travel during the COVID era. On offer are a wide range of international and domestic destinations such as Maldives, Dubai, Goa, Jaipur, Shimla, Hyderabad, Jodhpur, Kovalam, Kumarakom, Udaipur, Agra, Varanasi, Ooty, Rishikesh, etc.
Daniel D’souza, President and Country Head, Leisure, SOTC Travel, said, “Given the success of our previous road shows, we are encouraged to launch the next SOTC Holiday Bazaar offering the attractive deals/offers. SOTC Holiday Bazaar is a great opportunity for Indians to avail of an unbelievable ‘One Plus One Offer’ – Book your holiday & get your companion’s holiday – free. Offering a more personalised experience the Holiday Bazaar gives customer complete peace of mind to plan and travel safely on their holiday.”
To ensure health and safety of customers, Thomas Cook India and SOTC have put together a holistic three pronged customer confidence-building program in the form of the Assured-Insured-Secured that covers every aspect of physical safety as well as mental and financial security to give the customer complete peace of mind. The companies have launched several meaningful initiatives: Doctor on Call 24×7 service in partnership with Apollo Clinics; India’s first Safe Holiday Helpline, a free service offering expert guidance & assistance for safe holiday planning, visa assistance, country specific updates, on-ground health and safety measures, health certification, etc. and seamless COVID-negative certification services via a tie up with ICMR accredited labs.
