Online travel aggregators EaseMyTrip.com has joined hands with Tourism Malaysia to promote the destination amongst Indian tourists and offer customized tour packages for Malaysia at attractive rates. For promoting tourism in Malaysia, renowned TV actress Adaa Khan of Naagin series fame joined EaseMyTrip’s team.
“It is indeed a great opportunity to associate with EaseMyTrip with an aim to boost tourism in an unexplored destination like Sabah through popular TV actress Ms. Adaa khan. Sabah is one of the most beautiful destinations in Malaysia. White sand, beautiful scenic view, crystal clear water along with mesmerizing marine life makes Sabah, an ultimate destination for a perfect leisure time in Malaysia. This initiative would definitely help us to showcase different side of Malaysia to the potential travelers,” Sulaiman Bin Suip, Director, Tourism Malaysia, New Delhi, said.
Commenting upon this development, Rikant Pitti, Co-Founder & COO, EaseMyTrip said, “We are elated to associate with Malaysia Tourism Board. Malaysia being a culturally rich nation, offers tons of places to explore with numerous activities to enjoy. The country has set a target of attracting at least one million tourists from India every year and we are delighted to be part of this vision of the board which would further be beneficial for EaseMyTrip as a brand.”
In order to make this a reality, Tourism Malaysia has pledged to amplify the nation’s promotion in India. This year, Malaysia tourism board is expecting a 20 per cent growth in tourist arrivals from India owing to various marketing initiatives across major Indian cities.
India is amongst the top 10 countries for Malaysia in terms of tourists. Almost 600,311 Indian tourists visited Malaysia, registering a growth of more than 8.6 per cent in 2018 and spent around RM 2.7 billion. Moreover, from January to May 2019, a total number of 295,609 Indian tourists visited the country registering a growth of 15.5 per cent in comparison to the same period of the last year. Malaysia is now aiming to target of 728,000 Indian tourists to visit Malaysia.