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ITB Asia joins hand with ACTE to strengthen corporate travel segment

Katrina Leung, Executive Director, Messe Berlin (Singapore) and Benson Tang,  Regional Director, ACTE Katrina Leung, Executive Director, Messe Berlin (Singapore) and Benson Tang, Regional Director, ACTE

ITB Asia recently inked a significant partnership with the Association of Corporate Travel Executives (ACTE) with ACTE to be ITB Asia’s 2018 Corporate Travel Association Partner.

As one of the most important partners for ITB Asia 2018 in the corporate sector, ACTE is expected to play a leading role in promoting ITB Asia 2018. ACTE joins ITB Asia’s Buyers programme partners to recommend quality buyers and corporate travel managers to the show.

“Through this strategic alliance and partnership for ITB Asia 2018, we look to strengthen the participation numbers in our corporate sector. We believe there will be a lot of positive impact through this partnership,” Katrina Leung, Executive Director of Messe Berlin (Singapore), the organiser of ITB Asia, said.

"At ACTE, we continue to lead advocacy and initiatives to support impactful changes in safety and security, privacy, duty of care and compliance, along with traveller productivity that supports global commerce. This milestone cooperation between ITB Asia and ACTE will undoubtedly foster another unprecedented horizon in our vision for global education in the corporate travel and MICE sector,” Kurt Knackstedt, President, ACTE added.

Lauding the development, Jyothi Varma, Regional Manager – South East Asia, ACTE said that this partnership will offer the ultimate learning experience and best practice advice about the corporate travel. “Such alliances always brings value adds to corporate buyers by giving them exposure to an array of innovative and latest products/services from the entire gamut of the industry such as GDSs, airlines, hotels, and travel technology companies,” Jyothi added.

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