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T3 News Network

T3 News Network

Choice Hotels International has introduced a new identity that is rolling out world -wide.  The refreshed brand positioning and new identity builds off of Choice Hotels' 75 year legacy as a gateway to a portfolio of brands. It also reflects the new direction and growth of the company as it realizes opportunities with business travelers across the portfolio, particularly in the upscale segment, and among millennials

 “Our goal is to bring people together and welcome every guest, wherever their journey takes them,” says Robert McDowell, Senior Vice President of Marketing and Distribution at Choice Hotels International.  “We want to stand out and show people that we understand what truly matters to them. Travel is not only about the destination. It’s about connecting with the people you are going to see there. Choosing to get out and go might not be the easiest option, but it’s the right one.”

The launch includes a new look and feel and an integrated advertising campaign that spans TV, radio, digital, and mobile designed to grow Choice’s brand awareness and celebrate everyday experiences and “people connections.” A redesigned ChoiceHotels.com makes it easier to book hotel reservations from any device making those people connections more effortless than ever. The new identity will be activated across public relations, social media, and strategic partnerships to reach potential hotel guests in all channels. These integrated efforts reflect a new positioning that reinforces why people choose Choice Hotels when they travel to connect in person.

Brand USA’s recently concluded 3 –city India Mission received  great response from the travel trade fraternity in Chennai, Mumbai and New Delhi.  Held during September 6-11, the Mission provided provided an opportunity for U.S. suppliers to engage with key decision makers through one-to-one appointments with the goal of increasing destination and product knowledge, business cooperation and travel bookings.

“As always, India Mission has been a great platform for our partners who want to generate more business from this key market. The growth in all major segments – FIT’s, special interest, group, travel trade & luxury travel provides a huge opportunity for the USA, said David Whitaker, Chief Marketing Officer, Brand USA,. “We will continue to plan focused initiatives to widen our audience reach in India and leverage existing opportunities”.

Moreover, Brand USA also launched a new Luxury module on the USA Discovery Program, the online training program, for agents in India. Housed at www.USADiscoveryProgram.in, the Luxury module focuses on the luxurious accommodation, dining, spa and ranch experiences that United States has to offer to its travelers.

The USA has witnessed a steady increase in Indian travelers. In 2014, India is ranked 11th amongst the top 20 tourist generating countries for the U.S. with 961,790 arrivals, an increase of 11.9 per cent over the previous year according to the U.S Department of Commerce. In 2014, Indian visitors also ranked 7th globally in terms of money spent in the U.S., with a total spend of $9.6 billion - an increase of 7 per cent over the previous year.

Sheema Vohra, Managing Director, Brand USA in India added, “We are thrilled to witness such a great response from the Indian travel trade in all three cities. Every year, during the India Mission, we witness new developments, new partnerships and new opportunities for U.S participants as well as our Indian travel trade partners. We are confident that this trend will continue over the next decade and the India Travel Mission provides an excellent opportunity for Indian travel partners to cultivate lucrative business opportunities to the USA."

This year, India Mission included participation from Beverly Hills Conference & Visitors Bureau, Gray Line New York Sightseeing, Greater Miami Convention & Visitors Bureau, Hornblower Cruises & Events, Las Vegas Convention and Visitors Authority, Los Angeles Tourism & Convention Board, Marriott International Inc., Maxim Tours, Nevada Commission on Tourism, NYC & Company, NYC & Co. Partner (Empire State Building Observatory), & NYC & Co. Partner (The Metropolitan Museum of Art), Papillon Helicopters & Scenic Airlines, Philadelphia Convention & Visitors Bureau, San Francisco Travel Association, Sans Incredible Vacations, Santa Monica Travel and Tourism, Sawgrass Mills, SeaWorld Parks & Entertainment, Simon Shopping Destinations, Starwood Sales Organisation, The New Tropicana as Vegas, Tours Limited LLC, Travel Oregon, Universal Orlando Resort, Universal Studios Hollywood, Visit California, Visit Florida, Visit Orlando, 7M Tours and Brand USA.

Renaissance Hotels, a hotel brand known around the world for helping the next generation of business travelers to discover unexpected cultural experiences, announced today the opening of its first hotel in North India, in the city of Lucknow. With 16 floors and 112 stylish rooms, it is the tallest hotel to open in Lucknow and offers stunning views of the Gomti River and the city’s landscape.

Renaissance Lucknow Hotel is the brand’s second hotel in India after almost 10 years, with the first Renaissance hotel being based out of Mumbai city. Marking the occasion said Rajeev Menon, Chief Operating Offer – South East Asia & Pacific for Marriott International. “Lucknow is fast emerging as a cultural and business hub in Uttar Pradesh and makes for the perfect location for a Renaissance Hotel. Renaissance Hotels is a global, lifestyle hospitality brand that seeks to inspire and provoke its guests to discover something new and different each and every time they visit.”

 “The Renaissance Lucknow Hotel brings a modern, new face of hospitality to Lucknow and is sure to set benchmarks in the city,” said Rahul Maini, General Manager, Renaissance Lucknow Hotel. “With our vibrant new F&B options, extensive leisure facilities and insights into the city, we are confident that the hotel will be a favourite for travellers and Lucknow residents alike”.

Boeing and the Indian Institute of Technology Bombay will convene a summit on aerospace innovation in New Delhi on Oct. 16, 2015.

Bringing together thought leaders and stakeholders from government, industry, academia and research institutions, the summit will focus on India’s role in the second century of aerospace by exploring ideas that are redefining the future of aerospace and examining the transformative nature of new technologies in space and aviation.

The event is part of a special series of forums and celebrations Boeing is organizing around the world as it approaches its centennial in 2016. The Boeing story began in 1916 after Bill Boeing flew in a barnstormer’s floatplane over Lake Washington, later remarking, “I think we can build a better one.”

“As we look to our second century in business, it is clear that India has the talent, technology and entrepreneurial resources to play a pivotal role in the evolution of the aerospace industry,” said Boeing Chairman Jim McNerney, who will participate in the summit. “Boeing is working with local companies to help strengthen all aspects of the Indian aerospace industry, including manufacturing, sourcing, engineering, and research and development.”

Government, industry and academia, added McNerney, play a central role in spurring innovation while helping to shape economic and business environments around the world.

Pratyush Kumar, President, Boeing India, said that with India’s aerospace sector ready to take off, New Delhi provides the perfect place to exchange ideas such as India’s disruptive technological innovation; how to create an aerospace environment to realize the full potential of “Make in India;” how space exploration will continue to change life on Earth; and, finally, what it takes to create a highly skilled aerospace manufacturing workforce.

“We are thrilled to convene this summit in India to accelerate the development of the aerospace sector, which is critical for meeting objectives of the ‘Make in India’ program and harnessing India’s full potential for aerospace and defense,” said Kumar.

Royal Jordanian and Turkish Airlines have signed a codeshare agreement on routes between Jordan and Turkey on September 14, which is set to further expand travel opportunities for the customers of the two airlines. The agreement will be effective as of September 21, 2015.

The signing ceremony took place at RJ’s headquarters in Amman. Royal Jordanian President/CEO Captain Haitham Misto and Turkish Airlines Deputy Chairman and CEO Temel Kotil signed the deal in the presence of officials from both sides.

This new code share agreement is bound to broaden the commercial partnership between the two companies. At the same time, passengers of both airlines will be given more travel options between Jordan and Turkey.

Under the terms of the agreement, Royal Jordanian and Turkish Airlines will place their carrier codes on each other’s flights between Amman and Istanbul and Royal Jordanian will place its carrier code on Turkish Airlines’ flights between Aqaba and Istanbul. The agreement might also enable the two carriers to put their codes on the flights to other destinations operated beyond the two capitals in the future.

Misto stressed that travelers of both airlines will experience a streamlined level of services to the destinations covered by the agreement onboard two modern fleets of aircraft. He also expressed hope that the step will be the first on the way to further enhancing relations between the two airlines in the future.

Temel Kotil, said: “We are extremely pleased to sign this codeshare agreement with Royal Jordanian and aim to improve our partnership to maximize the travel opportunities offered to our passengers through the networks of both airlines. Additionally, we believe that this partnership with Royal Jordanian will bring enormous benefit to both airlines from a commercial perspective in rapidly growing relations between our countries.”

Lufthansa Passenger Airlines announced the introduction of Premium Economy Class on its Mumbai-Frankfurt route effective September 23, 2015 and Mumbai – Munich route effective October 26, 2015.  Mumbai, after Bangalore and Delhi, becomes the third city in India to welcome the Premium Economy offering.

As a special gesture for its customers, Lufthansa announced a special inaugural fare of Rs 69,000 on its Mumbai – Frankfurt route.

Termed as the most important part of the biggest product upgrade in Lufthansa’s history, the Premium Economy Class comes with great on-board as well as on-ground benefits including 50 per cent extra legroom space as compared to the Economy Class.

 “Mumbai is India’s financial and corporate Hub and a very important market for Lufthansa. We are very pleased to introduce our latest offering – the Premium Economy class on our Mumbai-Frankfurt and Mumbai-Munich routes. The roll-out of the new travel class in Mumbai, after Bangalore and Delhi, clearly demonstrates the importance of the Indian market for Lufthansa and underlines our commitment to provide our customers with consistent and the best Lufthansa experience worldwide,” Wolfgang Will, Director, South Asia, Lufthansa Passenger Airlines, said.

The President of India, Pranab Mukherjee presented the National Tourism Awards today. Speaking on the occasion, the President congratulated the award winners and said that these exceptional individuals and institutions who have been felicitated today have distinguished themselves through their dedication in promoting India as a tourist destination. He expressed the hope that the honours conferred today would reinforce the commitment of all the stakeholders in the tourism sector and motivate them to work with renewed vigour for its expansion and growth.

The President said that with the growth of the Indian economy and the increase in disposable income of the people, we may expect tourist inflows to remain on a positive trajectory in the years to come. We must pay focussed attention to the building of a high quality tourism infrastructure in the country. The launch of two initiatives - Swadesh Darshan and PRASAD (Pilgrimage Rejuvenation and Spiritual Augmentation Drive) - aiming at integrated development of circuits and pilgrim centres would go a long way in achieving this objective. He emphasized that the safety mechanisms that we create, the precautions that we put in place must reassure our guests - so that they never have to be apprehensive about their personal safety or that of their belongings.

The President urged the tourism industry to consciously plan its investments in a manner that the growth of this sector is sustained without compromising our natural and cultural heritage. He said that broader social contacts between tourists and receiving communities go a long way in enhancing mutual understanding, tolerance, and awareness between peoples. Tourism translates into closer collaboration and cultural exchanges across the nation and with distant communities all over the world. India offers one of the best tourism experiences in the world. The President stated that he had no doubt that collectively we can earn India its rightful place in the tourism map of the world.

Kerala Tourism was bestowed the top Pacific Asia Travel Association (PATA) Award for heritage conservation in an honour that highlights the state's trendsetting efforts in reinventing the millennia-old Spice Route heritage. The international award, which recognises excellence and innovation in global tourism practices, was presented to Kerala Tourism at a glittering awards ceremony held during PATA Travel Mart in Bangalore.

Kerala Tourism was awarded the PATA Gold in the Heritage and Culture category, honouring the state tourism department's leadership in carrying out the Muziris Heritage Project.

"We are humbled by this huge honour for our state. The award is an acknowledgement of the initiative to bring back our tradition and history for the sake of the modern generation and through it achieve the goal of growth and development for our people," said Kerala Tourism Minister AP Anilkumar.

"Muziris Heritage Project is a mammoth conservation undertaking never before attempted in our country in recent times in terms of its size and scale," he added.

Kerala Tourism Secretary G Kamala Vardhana Rao received the award at the ceremony held at the Bangalore International Exhibition Centre during the PATA Travel Mart.  "The Muziris Heritage Project is a vital element in the restoration of the historical Spice Route led by Kerala Tourism and supported by the Central government and international organizations like UNESCO," Rao said.

"The revival of the rich cultural heritage of Spice Route, which occupies a vast geographical area from Kerala to countries in Asia  Africa, Europe and the Far East, will play a significant role in cultural tourism in the world," he added.

PATA had earlier honoured Kerala Tourism for its Responsible Tourism initiative in Kumarakom and Kerala tourism's popular e-Newsletter in 2014.

Designed to facilitate better connectivity within the Caribbean and between North and South America, the new schedule will feature daily service to/from Grenada and Barbados where flights will connect to Caribbean Airlines’ flight bank at Piarco International Airport, Trinidad to various destinations throughout the Caribbean Airlines network, including Miami, New York, Toronto, Jamaica, Guyana and the Bahamas.

Describing the fall schedule as ideal for business and leisure travellers, Caribbean Airlines CEO Michael DiLollo said he was pleased that the airline is on a path to better serve its valued customers.

“Our new fall schedule is built for easy connectivity to destinations within and outside the Caribbean region. The timing of the services from Barbados and Grenada to/from Piarco, Trinidad with connections throughout our network, are ideal for business and leisure travellers. The schedule gives our valued customers an early start, late evening returns and easy connections in Piarco with “walk off and walk on” service soon to be implemented similar to the service provided to our Guyana passengers. It means that our customers’ precious time can be put to the best use,” DiLollo explained.

“CAL is in the exclusive position of having hubs in the southern Caribbean in Trinidad and Tobago and in the northern Caribbean in Jamaica. In this way, it is uniquely positioned to provide visitors to and citizens of the region with many travel options,” he added.

TrawellTag Cover-More has announced the opening of its regional office at Rajendra Place, Delhi-NCR. This is the most recent expansion of TrawellTag Cover-More’s presence in Northern region.

The new office is a reflection of TrawellTag Cover-More’s strong business growth and commitment to cater to its growing elite list of clientele from the North. The inauguration ceremony was graced by  George Saunders, Asia CEO Cover-More world’s leadingdedicated provider of travel insurance and global assistance and his spouse Elizabeth Saunders.

Speaking on the occasion, with pride and delight, Dev Karvat, Managing Director, TrawellTag Cover-More said “The opening of new office in Delhi marks a new milestone for TrawellTag Cover-More representing our continued and sustained efforts to keep abreast with global trends. With the new location and upgrade in infrastructure, we aim to better assistourclients and customers and enhance their overall experience.”

Saunders said “It was a great pleasure to officiate the opening of TTCM’s regional office in Delhi. We are pleased to have taken this step in our India expansion, the new office with state-of-art amenities will only further enrich our Indian operations towards sustainable business growth.”



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