The Magazine On The Business Of Travel. Like It?
SATTE, UBM India’s main exhibition in travel and tourism sector, partnered with Green Yatra, a non-profit organization, for a plantation drive in Sector -99, Noida. The land was provided by Department of Horticulture, Govt of Uttar Pradesh. The initiative is dedicated towards the protection, conservation and betterment of the environment to support the initiative of government for cleaner and healthier Delhi NCR region and enhancing the region as a tourism spot.
Under the plantation drive, the members of UBM India along with industry leaders, journalists from travel media and staff of Green Yatra transplanted over 1000 saplings of different species to improve the green cover at the site.
Talking about the Join initiative, Yogesh Mudras, MD, UBM India, said : “We are very happy to join hands with Green Yatra to protect and conserve nature. We started the green initiative under SATTE’s ‘I-Pledge’ in 2018.This is the first time we have worked in collaboration with them for a noble cause and will continue our association in future.”
As part of the giving back to society, SATTE donated a sum of Rs 5 lakhs to Green Yatra during SATTE 2019. “Planting trees is a solution to the pollution we are creating. We need to plant more trees. Our goal is to create a greener, more sustainable environment for people and the younger generation. We will ensure that these plants become full grown trees,” said Pallavi Mehra, Group Director, UBM India.
The International Cricket Council (ICC) and Booking.com today announced a strategic five-year global partnership in which the e-commerce company will become the exclusive accommodation and attractions booking partner for all ICC events.
The five-year agreement includes all ICC events around the world, including the ICC Men’s Cricket World Cup 2019 in England and Wales, the ICC Women’s and Men’s T20 World Cups in Australia in 2020, the ICC Women’s World Cup in New Zealand in 2021, the ICC Men’s T20 World Cup in India in 2021, the ICC Women’s T20 World Cup in 2022 and the ICC Men’s Cricket World Cup in India in 2023.
With a mission to empower people to experience the world and 28 million total reported listings in over 147,000 destinations worldwide, including everywhere ICC events are taking place, Booking.com is in a unique position to facilitate incredible cricket-inspired travel experiences for fans across the globe.
ICC General Manager – Commercial, Campbell Jamieson, said: “We welcome Booking.com, which is one of the world’s leading travel brands, into the international cricket community as a strategic global partner for the next five years. Together we want to make it easier than ever for cricket fans to travel to an ICC global event and ensure more of the world can enjoy this great game.”
Pepijn Rijvers, Senior Vice President, Booking.com, said: “The opportunity to experience the excitement of an international cricket tournament in person is a compelling reason to travel for millions of Booking.com customers around the world. With more than a billion fans globally, we’re delighted to be celebrating one of the world’s biggest sports together with the ICC, combining the thrill of world-class competition and travel.”
In addition to fully integrated branded presence at all relevant ICC events, as part of the global sponsorship deal, Booking.com will also be collaborating with the organisation on various campaigns and activations to amplify the partnership at key moments over the coming five years.
Thomas Cook (India) spearheads the citizen election agenda 2019 by launching its ‘Ghar Jao Vote Karo’ campaign ahead of the upcoming general elections. The brand seeks to empower citizens to vote while simultaneously rewarding them- both on their flight to their hometown pre-election, as well as holiday discounts post elections.
According to the Election Commission, merely 540 million Indian voters or 66.4% of those eligible cast their vote in the 2014 general elections. A key challenge attributed to the low turnout was the migrating Indian population, moving from Tier II and III cities into larger urban towns and metros. Thomas Cook India has therefore strategically aligned its campaign to tap into India’s vote bank, by aiming to create awareness on the importance of voting while gratifying the voter with incentives.
Thomas Cook India’s Ghar Jao Vote Karo campaign will extend from March 26 to May 19, 2019, to encourage Indians to exercise their right to vote by flying back to their respective hometowns- where they have been registered as voters. As part of the campaign, the pre-election offer includes a discount of Rs. 1,000 off on return air tickets (per adult) on providing proof via any official document such as their Voter ID/ Aadhaar Card, etc. The last date of flight departure is May 19, 2019 to coincide with the last date of polling.
Abraham Alapatt, President & Group Head - Marketing, Service Quality, Value Added Services & Innovation said, “At Thomas Cook India, we are keen to do our part by motivating consumers to cast their vote in their hometowns and this formed the genesis of our Ghar Jao Vote Karo campaign.”
Accor has chosen Australia as the first Asia Pacific market to expand its partnership with sbe outside of the US and bring its luxury lifestyle hospitality brand, Hyde to its shores following Accor’s acquisition of a 50 per cent stake in sbe in October 2018.
Coming to the Gold Coast in March 2019, Hyde Paradiso will be a fashionable playground for an endless summer, inspired by LA’s famous Sunset Strip. The venue will open all day and evolve into an evening lounge and dining experience.
Simon McGrath, Chief Operating Officer of Accor Pacific said: “We are extremely excited to open the first sbe venue for Accor in Australia, on Queensland’s Gold Coast. Our partnership with sbe and its Founder and CEO Sam Nazarian will combine the best of both our worlds to provide unparalleled lifestyle experiences for our guests. Hyde Paradiso will be a game changer for the Gold Coast, which is befitting of a sophisticated and energetic venue which will become the place to see and be seen by the sea.”
Sam Nazarian, Founder and CEO of sbe: “Everyone at sbe is hugely excited to expand our hospitality brands through the strategic partnership with Accor and to work closely with Simon McGrath and his talented team. Australia is such a welcoming, youthful, and dynamic market full of growth opportunities for our brands, and we couldn’t be more thrilled to launch Hyde on the Gold Coast. The sbe portfolio will grow to over 50 hotels by 2020, paired with tremendous expansion in the residential, culinary and entertainment venues, including over 150 global venues in the pipeline. We look forward to bringing more of our brands, dining and entertainment experiences to Australia and across the globe with Accor in the future.”
Hyde Paradiso comes hot on the heels of the opening of Hyde Hotel and Residence Midtown Miami, a 42-tower property with 60 hotel rooms and 410 sold-out luxury residences, with interiors by award-winning designer, David Rockwell in a building designed by Arquitectonica. Hyde Beach House Hollywood Florida will open in Q2 of 2019 with 352 residences, the third Hyde property in the Miami area. Hyde Hotels and Residences will also expand into the Middle East, with an opening in Doha come 2020.
Marriott International is unveiling a series of new exclusive benefits and experiences in Asia Pacific, available on the Marriott Bonvoy Moments platform. Members will have access to Hong Kong Sevens and Formula 1 China Grand Prix as well as various lifestyle and entertainment experiences including the exclusive chance to meet with the three-time GRAMMY Award winner Gwen Stefani, training with former Table Tennis Olympian Wan Nan and a curated art experience at Art Central Hong Kong.
Peggy Fang Roe, Chief Sales and Marketing Officer, Asia Pacific at Marriott International said, “With the unveiling of Marriott Bonvoy earlier this year, we are committed to elevating the member experience and giving our members more ways to redeem their points for the experiences they are most passionate about. The thrilling ‘moments’ offered by Marriott Bonvoy are designed to provide members more access to local experiences, the ability to share rewards with their friends and families and to fuel their interests and passion points.”
Marriott Bonvoy, the new brand name that replaces Marriott Rewards, The Ritz-Carlton Rewards and Starwood Preferred Guest (SPG) – was unveiled earlier this year. Built on the belief that travel enriches the world, Marriott Bonvoy offers an extraordinary portfolio of global brands in 130 countries and territories providing endless inspiration for members to keep travelling and pursuing their passions.
For the fourth year, Marriott International is the Official Sponsor of the Cathay Pacific/HSBC Hong Kong Sevens (April 5 – 7) and Hong Kong Sevens Festival. The festivities begin even before the games start with the Hong Kong Sevens Festival Concert (April 5) at Hong Kong’s Central Harbourfront Event Space. This year, Marriott Bonvoy proudly presents the Festival Concert with global icon Gwen Stefani.
Throughout the festival, the public can discover Asia’s most incredible destinations on a photo-worthy Asian sailboat at the Marriott Bonvoy Bay of Beauty booth. They can unlock the wonder of travel in Asia Pacific region with a neuroheadset and stand a chance to win their dream destination vacation.
Extending the Hong Kong Sevens experience to the Hong Kong Stadium, members who redeemed through Marriott Bonvoy Moments will have access to the Marriott Bonvoy Hospitality Suite where they will be treated as VIPs while watching rugby in action. The Marriott Bonvoy Hospitality Suite is inspired by Asia’s most intriguing destination, Bali. Premium in-suite activities include face painting, massages and customized rugby jersey station. More exclusive experiences include meet-and-greet with rugby stars and rugby coaching sessions throughout the weekend.
More Sport and Lifestyle experiences throughout Asia
Marriott Bonvoy, the Exclusive Hotel Loyalty Partner for Art Central Hong Kong 2019 offers members particularly fond of art a specially designed Art Central package that covers talks presented by Asia Society Hong Kong Centre, an acclaimed programme of performance artwork in partnership with 4A Centre for Contemporary Asian Art, Sydney and access to Art Central’s First Night on Tuesday 26 March, where members can join Hong Kong movers and shakers, and the international art world elite for a harbourside celebration.
Through the latest marketing partnership with Mercedes-AMG Petronas Motorsport, at the F1 China Grand Prix from 12-14 April, Marriott Bonvoy members will get a chance to bid on exclusive Mercedes-AMG Petronas Motorsport hospitality packages, or go behind the scenes for access to celebrities. Additional exclusive members experience includes a meet and greet with Lewis Hamilton where fans can enjoy a race-themed evening with the race genius; and a once-in-a-lifetime experience of being chauffeured by Valtteri Bottas to the circuit on race day.
Table Tennis Clinic – Taking place in early April in Sanya, table tennis fans can attend a family-friendly one day Master Class with former Olympian and world champion Wang Nan and learn about the culture, history and spirit of table tennis in a fun way. The experience also reflects Marriott Bonvoy’s promise of giving members access to exclusive and enriched global experiences by allowing members to discover the authentic cultural, leisure and F&B experiences of the destination.
Marriott Bonvoy Moments gives Marriott Bonvoy members exclusive and VIP access to concerts, culinary experiences, premier sporting events and more — starting at only 1,000 points.
As a follow on to last year’s travel insurance campaign that delivered one of the ‘Most Watched Brand Film of 2018’, Tata AIG General Insurance Company recently launched its Travel Insurance Campaign 2.0 - ‘The Great Indian Traveller’.
Tata AIG General Insurance kick starts its Travel Insurance Campaign 2.0, celebrating the spirit of ‘The Great Indian Traveller’ to encourage audiences become one by planning their travels with Tata AIG to ensure and insure a well-planned trip.
In collaboration with Holiday IQ, the digital campaign adopts a rich content - focused strategy to keep the target audience hooked with tailored, meaningful content on destination & travel planning tips showcased on Tata AIG’s ‘Plan your Travel’ microsite.
Additionally, the campaign plays 15/30 secs commercial on digital channels. Also, the campaign further extends on to the radio platform wherein Tata AIG partners with Radio City 91.1 FM for a non-stop riot of travel spots, touching upon the many hues and oddities of Indian travellers’ unique experiences, around the globe.
Jayraj Jadhav, Vice President - Marketing & E-Business, Tata AIG General Insurance Co. said, “True to our customer brand speak of ‘think ahead’, we believe that our customers plan well for their perfect vacations. So, this season we went a step ahead of our core offering of providing insurance to instead becoming a part of our customer’s travel journey and help them become ‘The Great Indian Traveller' through a well-planned trip. It addresses two consumer mindsets; those who are unaware of the importance of travel insurance and those who are aware but do not find the need to buy one, thus focusing on educating both the segments about the importance of travel insurance.”
Ajeet Pal Singh has been appointed as the Director of Events at Andaz Delhi. In his new role, Ajeet will be responsible for business development, planning and budgeting, brand building, contract management, key account management, crisis management and client servicing.
Before joining the Hyatt group, Ajeet was working as General Manager – Sales, Super Luxury Homes at DLF Ltd. Ajeet comes with rich and extensive experience in the hospitality industry, having worked with hotels like The Oberoi Hotels Gurgaon, The Imperial, New Delhi and Shangri-la’s Eros Hotel, New Delhi.
Rohit Bajpai has been appointed as the Hotel Manager for Courtyard by Marriott, Siliguri. He will be overseeing all aspects of operational and strategic management of the 17th‘Courtyard by Marriott’ branded property to open in South Asia and the first in the east of India outside of Kolkata.
Rohit has been a General Manager with brands like Hilton, Radisson & Royal Orchid.
Grand Hyatt Mumbai announces the appointment of Vinita Khar as Director of Sales and Marketing. Vinita has been associated with the hospitality industry for more than a decade and brings with her insightful learning and experience gained across international brands.
In her new role at Grand Hyatt Mumbai, she will be heading the Sales, Marketing and Events team. Vinita has been a part of the Hyatt family since 2007 as Director of Revenue Management at Grand Hyatt Mumbai, then Director of Sales and Marketing at Hyatt Regency Pune and Director of Sales and Marketing at Park Hyatt Goa Resort and Spa.
Sarovar Hotels and Resorts further expands its portfolio in Delhi- NCR region with the signing of yet another project in Ghaziabad.
Sarovar Portico upon completion in 2021 will have 52 rooms including suites. All rooms boast of contemporary décor and smartly equipped with comprehensive range of modern amenities. Its prime location and spacious banqueting facility make it an ideal venue to hold business meeting & conference, social functions etc. Other facilities include an all-day dining restaurant, Rooftop Gymnasium, Swimming pool.
This will be Sarovar’s eighth property in Uttar Pradesh. The other hotels of the group are in Agra, Vrindavan, Lucknow, Jhansi and a recently signed hotel in Greater Noida West.
Anil Madhok, Executive Chairman, Sarovar Hotels & Resorts said, “In order to maximize further growth and expansion opportunities, we are delighted to consolidate on our presence in Delhi NCR. With the opening of Sarovar Portico, we aim to cater to these markets by offering best value to business and leisure travellers in sync with Sarovar’s signature hospitality.”
Sign up for the T3 Newsletter