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Lama Group aims 100 franchises in India

Having seen a significant rise in business from the Indian market over time, Lama Group is set to take large strides in the Indian market. Kulwant Singh, Managing Director, Lama Group revealed that the company plans to offer franchise agreements in India in a bid to reach out to a wider market. The group launched this business strategy at the OTOAI convention that followed in Philippines.

“The idea is to reach out to a tier I and II cities across India easily. We aim to have 30-40 franchise agreements signed this year. Our partners will receive the support that our regional offices currently give its B2B partners. Furthermore, disseminating information, education, visa services and packages on offer will be communicated to the agents faster through this initiative,” opined Singh.

Speaking about the previous year, Singh stated that the Rupee depreciation had put a dent in business, resulting in Lama Group’s plans to open hotels in India being put on hold. However, he is optimistic about this year and the business it will bring. “Our plan for the next five years includes signing on 30-40 franchises this year, and then increasing those numbers by 30-40 per cent over the next two years. Our aim is 100 franchises across India, which will make us the largest player in the field,” he said.

When asked about the business he expects Dubai to get since it has been declared the host of Expo 2020, he stated that Dubai is privileged to have won this opportunity. “It is great news for tourism as such conventions help not only business but the airports which are gateways into Dubai, transportation for commuting, infrastructure, hotels etc. It has a direct impact on Foreign Tourist Arrivals and the economy of the emirate,” he said.

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