The second installment of IT&CM India kicked off with international and domestic MICE professionals across various regions of India attending the tabletop exhibition. The 2014 edition of the leading international MICE event in India showcased its new exhibition format with 22 exhibitors representing international CVBs/ NTOs and corporates. Some 120 buyer delegates hailing from 17 countries with Indian buyers dominated the buying contingent.
Leading Indian corporate, incentives and association buyers from Mumbai, Kolkata, Delhi, Bengaluru and Chennai were in talks with exhibiting delegates representing Banyan Tree, Busan Metropolitan City, ITC Hotels, Sapporo Convention Bureau, Taj Group, Dubai, Japan National Tourism Organisation, Creative Travels, and Travelite, to name a few.
The high adoption rate of TTG Events Online Diary facility, which has already seen success at sister events – IT&CM China and IT&CMA and CTW Asia-Pacific, attests to the quality exhibitors/buyers mix at IT&CM India. Almost all exhibitors have achieved up to 95 per cent scheduled appointments before the event is due to commence, with many prepared to take up more business appointments during the Buyers-and-Sellers Appointment Scheduling Session.
The Online Diary enables delegates to complete up to 100 per cent of their business appointments before their arrival in Delhi. The Pre-Scheduled Appointments (PSA) facility matched up to 60 per cent of exhibitor-buyer meeting requests, while the remaining 40 per cent was scheduled via the Online Diary facility.
Ooi Peng Ee, General Manager, TTG Events said, “The adoption rate of the Online Diary has again proven how beneficial this feature is for delegates. We are pleased with the positive results we are witnessing at IT&CM India. They demonstrate the intensive efforts the show organisers have put into ensuring delegates can justify their ROI ahead of the event, and have greater control over their appointment schedules.”
