STIC Travel Group has announced ‘STIC-to-Travel’ contest for travel agents nationwide. A joint promotion with Amadeus, the contest is open to travel companies using the Amadeus Global Distribution System for bookings. The contest is centered around tickets issued by agents on airlines represented by STIC in India such as SriLankan Airlines, Mihin Lanka, Air China, Royal Brunei, Ukraine International and Ethiopian Airlines.
Giving a background on the thought behind the contest, Richa Goyal Sikri, Director – Group Business Development at STIC Travel Group says – “This is a landmark year for us as we complete four decades in the travel industry. While there are multiple events and activities being planned to mark this special occasion, we wanted to also involve the travel trade community who have been crucial to our success. The objective was to conduct a nation-wide contest that would be engaging and rewarding for agents. We hope its well received and look forward to active participation from our travel industry friends.”
‘STIC-to-Travel’ will have multiple winners and one Grand winner. The objective is to engage and reward agents and simultaneously highlight our airline partners in India. There are prizes for ‘Rising Star’ agents as well. These would primarily be for new agents who have done commendable business for specific airlines represented by STIC Travel Group.
Commenting on the occasion Ankur Bhatia, Director, Amadeus India added “We are delighted to partner with STIC and organize this exclusive contest for our travel partners as this gives us an opportunity not just to strengthen our over a decade old relationship with STIC but also help in marketing our products in expanded networks in the world. Events of this calibre help in creating awareness about the brand as well as the industry among the traders and further promote sales.”
