Korea Tourism Organization (KTO) organized its first ever webinar in India for the destination wedding industry with Jeju Island being the focus destination on 17th September 2020. The virtual event was attended by over 75 reputed wedding planners, wedding industry suppliers and honeymoon holiday planners.
Destination weddings has been a very big industry in India for many years now. For South Korea, this was its first step into this multi-billion-dollar industry.
The webinar brought together industry stakeholders from both India and Korea on a common platform where they could discuss opportunities of collaboration. From the Korean side, along with KTO, the panel comprised of Jeju Tourism Organization the regional tourism board of Jeju Island and suppliers Jane DMC Korea and Shanti Tour. From the Indian side, the panel comprised of reputed Indian wedding planning companies like Cosmic Light Events and Golden Aisle. The event was hosted in collaboration with the World Wedding Forum who gave the keynote address. Minister from Embassy of Republic of Korea in India inaugurated the event with his welcome remarks.
To begin Indian destination wedding in Korea, KTO is focussing on small boutique and themed weddings along with pre & post wedding photoshoots at unique locations. A luxury honeymoon in Korea is also a prime target for KTO. The focus of the webinar was mainly on Jeju Island which is also known as the “Hawaii of Korea” and is famous for weddings and honeymoon. The webinar highlighted Korea’s capabilities in managing the ongoing COVID-19 pandemic, Indian food availability and unique venues where Indian weddings can be organized.
The goal of the webinar was to introduce Korea and identify a select few wedding planners who would seriously like to explore Korea for their clientele and work with them closely for year 2021 - 22.
Post the event Young-Geul Choi, Director, KTO New Delhi office, said : “I am very pleased that we were able to successfully organize a webinar for destination wedding in Korea and was pleasantly surprised with the positive response from the market. Now that we have got the ball rolling, we will be taking more steps in developing this market once actual travel begins”.