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GTM 2022 Reports Turnaround for International Demand

At the end of the 48th GTM Germany Travel MartTM in Oberammergau, the German National Tourist Board (GNTB) confirmed an extraordinarily positive response. According to an on-site survey of German suppliers during the incoming workshop, 92 per cent were very satisfied with the way the GTM went. 93 percent of the respondents stated that the GTM was a very good platform for closing deals.

Petra Hedorfer, Chief Executive Officer (CEO): "The first GTM as a face-to-face event after two corona-induced virtual workshops confirms the high value of face-to-face meetings. 95 per cent of German suppliers had already taken part in the GTM in the past. The positive feedback from participants is also a strong signal for the recovery of German incoming tourism. 96 per cent of respondents made new business contacts, and 95 per cent intend to participate in the GTM again in the future."

Around 160 German companies from the hotel, transportation and leisure industries, incoming services and regional tourism organizations, as well as some 200 buyers from the international travel industry including Indian buyers, used the platform from May 1-3 to negotiate offers for the coming year. To this end, they made more than 3,600 appointments via an online networking tool. In addition, around 90 journalists took part in the international press conference and the press program, which also saw active participation from the Indian Media.

"Germany Travel Mart is as an ideal platform for Indian travel trade to communicate and engage with potential regional partners, as well as strengthen their existing relationships said Romit Theophilus, Director for India, German National Tourist Office (GNTO), “Our relationship with the travel destination Germany has seen monumental growth as travellers from across India have been exploring Germany’s vast itineraries for years. The appetite of Indian nationals to visit Germany’s cultural sites, national parks, and urban destinations remains undiminished.”

The GNTB also organized the 48th GTM as a green event to reduce the event's carbon footprint.

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