The Ministry of Tourism has dedicated three virtual pavilions, Dekho Apna Desh, Statue of Unity & Incredible India in Bharat Parv 2021. Due to pandemic situation, this year the Bharat Parv has been organized on a Virtual platform from 26th Jan to 31st Jan 2021.
The Statue of Unity pavilionin virtual Bharat Parv -2021 provides detailed information about the destination with High Resolution Videos, Images & E- Brochures etc.The ‘Statue of Unity’ Pavilion also exhibits the idea of ‘Ek Bharat Shreshtha Bharat (EBSB)’ with an aim to enhance interaction & promote mutual understanding between people of different States/UTs through the concept of State/UT pairing. Further, promoting a sustained and structured cultural connect in the areas of language learning, culture, traditions & music, tourism & cuisine, sports and sharing of best practices, etc.
The second pavilion by the Ministry of Tourism is on ‘Dekho Apna Desh’ campaign in virtual Bharat Parv – 2021 with aim to promote domestic tourism and to increase the flow of domestic travellers. The pavilion exhibits information on various tourist destinations majorly focusing on ‘lesser known destinations’ and excursions.
Further, ‘Dekho Apna Desh’ pavilion is poised to be the mainstay of Ministry’s marketing communications for Domestic Tourism where in positioning travelling in India with safety measures as directed by the Government from time to time.
‘Incredible India Pavilion’ comprises information on UNESCO World Heritage Sites with link to official website of the Ministry of Tourism for more information on tourist destinations in the country and also videos on different themes & subjects.”
