OYO Hotels & Homes has today announced the launch of ‘OPEN’ (OYO Partner Engagement Network) to reiterate its commitment to asset owner success and start an industry-first series of year long initiatives to help its 8700+ asset owner partners in India reach their business goals. Inaugurating the program, the company made 3 key announcements - 6 core partner promises, an upgraded Co-OYO app for asset owners to monitor progress and a dedicated microsite for stronger interaction and engagement amongst the OYO India asset owner community.
Commenting on the launch of OPEN, Aditya Ghosh, CEO, India & South Asia said, “Today with the launch of OPEN- OYO Partner Engagement Network, we are laying the foundations of a structured way of exchanging ideas, providing support and most importantly, building a relationship of trust on which we hope to build the next several decades to come. We are doing this in several ways but in this fast moving world, being in touch on a real-time basis is key and therefore for the very first time in the hospitality industry, we are proud to launch the Co-OYO app which will transparently provide business metrics. At OYO, we are on a mission to create quality living spaces and make it accessible and affordable for millions of our customers and we cannot do this without the active support and encouragement of our asset owner partners.”
The company also introduced an upgraded Co-OYO app, specially designed for partner franchisees to keep them updated on payment related information in one place. Through the Co-OYO app, asset owners in India can have complete visibility on cash flows, business performance, pricing, customer reviews and recommendations. Oyo also launched a dedicated microsite for OPEN.
OYO Hotels and Homes currently has over 8,700 asset owners in India, across 259+ cities with a room count of 173,000+ rooms. The company had announced an investment commitment of INR 1400 Crores for the current fiscal in India and South Asia last month.