Westin Hotels & Resorts has introduced Bollywood actress Disha Patani as the newest Westin Well-Being Brand Advocate in Asia Pacific. As part of her new role, Disha will create a 3-part video series, helping guests envision an enhanced concept of wellness especially when on the move. The video series will be available on the YouTube page of Westin Hotels & Resorts and Marriott International Asia Pacific. This announcement follows on the heels of Westin's Let's Rise global campaign, which addresses the distractions and unpredictability of travel - empowering people to regain control of their well-being routine when they need it the most, ie while traveling.
“We are pleased to welcome Disha Patani as the Westin brand’s newest advocate for well-being,” said Mike Fulkerson, Vice President, Brand and Marketing, Marriott International Asia Pacific. “Wellness is in the Westin brand’s DNA, and as more people integrate wellness into their lifestyle, we are also continuously innovating to ensure wellness touches every aspect of our guests’ travel journey. Our appointment of Disha seeks to do exactly that.”
“I’m delighted to collaborate with the Westin brand; I have always believed in maintaining a calculated balance: from what I eat, to my workout sessions, to giving equal time to my professional and personal life,” said Disha Patani. “The most imperative ingredient of holistic wellness is balance and through my role as Westin’s Well-Being Brand Advocate, I aim to inspire others to lead and value a wholesome lifestyle.”
“Disha is a great fit for the brand, maintaining her fitness and wellness regime around a fast paced, demanding career, as many of our guests do,” said Neeraj Govil, Area Vice President, South Asia ,Marriott International. “We are hoping to inspire our guests through her videos, as just another way Westin is committed to delivering a holistic wellness experience for travelers before, during and after their stay.”