Virgin Atlantic has recently announced the launch of three new ways to fly economy as part of a multi-million pound investment in the cabin for the 21st century traveller. The carrier will introduce ‘economy delight, ‘economy classic’ and ‘economy light’ tickets from Spring 2018. The three new ways to fly will allow customers to choose the product that suits their budget and travel style – but never compromise on inclusive food and drink, unrivalled service, and inflight entertainment.
“We’re unveiling the biggest change to our economy cabin in over a decade – launching three new ways to fly, and a host of innovations on the ground and in the air as part of a wider £300 million investment in our customers. We know that one size doesn’t fit all, and from spring our customers can afford to be choosy and still travel in the UK’s leading economy cabin,” Craig Kreeger, Chief Executive, Virgin Atlantic, said and added that we always want flying with Virgin Atlantic to be more special than other airlines.
Richard Branson, Founder of Virgin Atlantic, said: “When I started Virgin Atlantic I wanted to challenge the status quo and make flying amazing – regardless of which cabin you’re in - and that’s still true today. We’re unveiling a multimillion pound investment to make Virgin Atlantic’s economy cabin the best of any UK airline and setting the bar for others to follow.”
The three new ways to travel are part of a wider investment in Virgin Atlantic’s economy cabin - delivering innovations on the ground, and in the air.